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Optima Training as a partner

We approach your training from the point of view of your business need; what is the purpose of the staff development? What problem is the training intended to solve? Is this a problem that can be solved by training?

We spend time finding out about the business results required and then the objectives for delivering those business results. This is before we even think about the training to be delivered.

Optima Training is a partner – we like to develop strategic relationships with our customers.

We make trainers accountable for performance


90% of training fails

Did you know that almost 90% of business training fails to deliver its intended learning outcome?

Our approach has been developed to tackle the causes of bad training so that we deliver training with impact and that creates success for you.



60% of training lasts one dayUp to 60% of training in the UK is delivered in less than a week? Often, companies seek to address their training needs in just one day.
We believe that a key reason for failure is insufficient time being invested into the training so that learning is not transferred to the job.

Our approach also makes our trainers accountable for performance improvement; our quality control and assessment process ensures all elements of the training are delivered to a consistent standard.

Flexible approach

We know that business pressures can result in training losing its effectiveness so our approach to delivery is flexible. We use a number of training platforms to fit around the changing needs of both the learner and the business.